Inland Empire Career Fair, Nov. 2010 Wrap Up

The Inland Empire Career Fair wrapped up last Wednesday, November 17th, with around 840 job seekers attending the event.

We were pleased to see many returning exhibitors, such as the LAPD, Farmers Insurance, and Enterprise Rent a Car, as well as some new faces, like ESRI and AM 1510 KSPA Ontario.

Diverse Careers also had the pleasure of welcoming several delegates from Chinese companies to the fair. The Chief of Protocol from the County of Orange reached out to Diverse Careers, Inc. to have the delegates visit the career fair. The visitors were high level executives and human resource professionals from China conducting labor market research.

The visitors were greeted by a representative from the Employment Development Department and Diverse Careers, Inc. The delegates also had an opportunity to meet and ask questions of some of the hiring managers in order to learn more about the labor market.

One of the recruiting officers from the LAPD even filmed a testimonial at the event for Diverse Careers, which can be seen here:

We're looking forward to one more event to close out 2010- December 8th in Orange County. The 2011 schedule of events will be posted soon, and as always we hope to see you there.

Orange County Career Fair Announced


TO BE HELD WEDNESDAY, DECEMBER 8TH – 10:00am to 2:00pm

Doubletree Hotel Santa Ana/Orange County Airport
201 E. MacArthur Blvd.
Santa Ana, CA 92707

Santa Ana, Calif. -- Diverse Careers, Inc. would like to invite job seekers and employers to participate in the Orange County Career Fair on December 8, 2010 from 10am to 2pm at the Doubletree Hotel Santa Ana located at 201 E. MacArthur Blvd., Santa Ana, CA 92707.

Job seekers and employers are encouraged to participate. This recruiting event is open to everyone and is FREE to all job seekers.

Diverse Careers, Inc. is a job board website and career fair management company located in Southern CA. Diverse Careers, Inc is proud to promote and support Diversity in the workplace. We also believe in creating an inclusive environment for all job seekers. The mission of Diverse Careers, Inc. is to connect the best talented job seekers with great companies while supporting Diversity and Inclusion in the workplace. Career opportunities range from entry level to senior executive. Career Fairs are held in San Diego, Los Angeles, Orange County, and Inland Empire.

Companies are still registering for this event, but some of the exhibitors include: Aflac, Auto Club of Southern California, Farmers Insurance, Forest Lawn Memorial, Kaiser Permanente, National University, The Art Institutes, United States Customs and Border Protection, University of Phoenix, Wells Fargo, and many more!

Upcoming events include: Los Angeles, San Diego, Orange County, and Inland Empire.

Employers and Recruiters interested in sponsoring or exhibiting at this event should contact Marcel Abandonato at

Exhibitors interested in participating may also click here to register.

For more information please visit

Inland Empire Career Fair- November 14th Exhibitors

The Inland Empire Career fair is rapidly approaching- it's November 17th at the Hilton Ontario Airport. The event will open at 10 am and will go until 2 pm. The career fair is free to job seekers- so come dressed professionally and bring copies of your resume.

Here's a look at the employers who will be exhibiting at the fair:
  • Aflac
  • AM 1510 KSPA Ontario
  • American Career College
  • Auto Club of Southern California
  • Employment Development Department
  • Enterprise Rent-A-Car
  • ESRI
  • Farmers Insurance
  • Kaiser Permanente
  • Los Angeles Police Department
  • New York Life Insurance Company
  • NTMA Training Centers
  • Prudential Financial
  • The Art Institutes
  • Trilogy Financial Services, Inc.
  • University of Phoenix
  • Vantani, Inc.
  • West Coast Ultrasound Institute
  • World Financial Group
Past events at the Hilton were a hit with both employers and job seekers- view some of the comments here:

If you have any questions or comments about the event, please contact

We look forward to seeing you at the event!

Wednesday, November 17, 2010
10:00am to 2:00pm
Hilton Ontario Airport
700 N. Haven Ave.
Ontario, CA 91764

A Brief Guide to Social Media for Businesses

Much like the job-seeking individuals I discussed last month, businesses have a lot to gain from social media- it's not just for posting pictures of the kids or wasting time online. With millions of people spending hours online perusing the delights of Facebook, Twitter, and Myspace, it would be silly not to tap into that vast resource as a means to brand, advertise, and recruit for your company. Not only can a business interact with customers on a more social level, the can conduct market research, receive product or service feedback, and they can advertise open positions within their company. Here's a look at what your company can do to start implementing a media program:

1) Have a goal. With so many people on social media sites, it's important to not just post and hope something will happen. Keeping a goal in mind, whether it's increasing site traffic, gaining customer feedback, or boosting company rapport, will help drive your online conversation, and keep your content from becoming too disconnected. This isn't to say that you should only work on one thing- just plan something to work towards to keep your conversation more focused and to hopefully bear some results.

2) Use it frequently. Once you've established your Facebook page, Twitter profile, or blog, don't just abandon it with a few posts. The more frequently you update, the higher chance you have of appearing in real-time search on Twitter or in Google results. Similarly, frequent posts shows that you are current, you care, and that you're company is committed to being engaged with the community.

3) Be social, not stodgy. Social media experts- as well as users- agree- no one likes to be spammed. When your posts all read like an advertisement or a promotion, users will be turned off and read it as spam. Make sure to make your content as cordial, friendly, and real as possible- the key word in "social media" is "social" after all.

4) Interact. Facebook pages and blogs are a good place to initiate forums and take polls of your customers, as well as a great place to get feedback for your products or services. Take time to read and interact with customers on the site- engage them in discussion, or respond to any comments they may leave on the site- even the bad ones. This is a good way to boost customer morale and show that your company really does care.

5) Track your progress. It's easy to feel like a social media program is doing you no good if you can't see any of the results it may be yielding. Sites like Google Analytics can track traffic to your website, while Facebook pages for businesses have built-in insights and they can send you weekly updates on your traffic. Twitter Counter is also a great way to track your tweets- it gives you analytics on followers, content, and replies.

For further reading on the topic, put together a great list of 30 tips for social media for businesses- there’s some really good tricks to kick start a social media plan. So get out there, connect, be yourself, and have fun. It’s possible to be professional and friendly, and your customer base will be happy for it. And if you do it properly, your business will be better for it.
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